Blog — Quotes

Pathfinding is at the core of creating with significance, and finding the path is largely the work of finding non-paths until the path is evident.
That doesn’t mean that we’re sloppy. In fact, it’s precisely the opposite.
There’s a rigor to this exploration, a nonrandom way to explore the possible.

And that doesn’t mean we ship junk. We can make mistakes together, in private often, testing and measuring and improving.

And then we can ship the work. Work we’re proud of. Deliver it to people who care and begin again.

The alternative is to bring actual wonder to the conversation, to be with a person in their story and narrative. Wonder is the open-ended version of curiosity, without seeking an explanation to solve the problem.